JANUARY 24TH, 2022

For Immediate Release

California, 21st January 2022 - An Pham, “The Useless Crafter", Bringing Broader Representation To Diverse Crafters and Craft Subjects Through Curated Materials In Her New “We Craft Collection™” Launching January 24th, 2022 on her website: www.theuselesscrafter.com

An Pham is a craft influencer with a large social following – especially on Instagram and YouTube. Her audience follows her for her unique “Off The Mat” character party props as well as her enthusiasm for trying new ways to work with tools and materials to make crafts more efficient, easy and of the highest quality.

In her Off The Mat character projects, An uses a lot of skin tone materials. She was able to identify a serious lack of good skin tone options - especially across the spectrum of skin tones. An got to work to research, source and test various materials in various shades and the result is a carefully curated skin tone cardstock line.

This cardstock line will exist in a suite of crafting tools and materials that An has dubbed The We Craft Collection™. The We Craft Collection celebrates the collective “We” and strives to help more people feel represented when shopping for craft supplies.

The We Craft Collection will also have a social component. An says, “We Craft is a feeling, a vibe, a community where crafters come together to collaborate, create, and celebrate art and each others’ talent.” An plans to engage the craft community to utilize their collective talents to Impact positive change - starting with a January fundraiser to support the foster care organization "together we rise" In collaboration with the Htv brand poli-tape and custom shoe designer David May.